license a proven character for your market, adopt one outright before anyone else can, or commission your own from scratch. every price is flat and says exactly what it buys. you are not paying for hours. you are paying to be the one people recognize.
the $4,800 is a one-time charge that builds everything: the fit, the full kit, and your launch content. the $1,900 a year buys exactly one thing: the lock. while you renew, we will never license your character to another business like yours in your market. stop renewing and your files stay yours, and you can keep using them, but the lock ends, and the character can be licensed to others in your city, including your competitors.
adopted and commissioned characters are your company's property forever, like kellogg's owns tony the tiger. we sign the copyright over: one payment, no renewals, and we keep zero claim beyond showing the work in our portfolio.
you are exactly who this is for. you do not need to know anything about licensing or brand systems: you pick a character, we fit it to your business, and you get finished content you can post the same week. the kit and the exclusivity are just how we make sure your cute character actually works, and keeps working, everywhere you put it.
licensed library characters: felt keeps the copyright and you hold an exclusive license for your industry and city, renewed yearly. adopted and commissioned characters: you do. the copyright transfers to your company in the contract, and we keep zero claim beyond showing the work in our portfolio.
while your license is active, we will not license that character, or anything confusably close to it, to another business in your industry in your metro area. your competitors can want it. they cannot have it.
your files stay yours, and we are not going to make you repaint your van. what ends is the exclusivity: from then on the character can be licensed to other businesses in your market, including your competitors. the yearly fee buys exactly one thing, and that is it. and while you keep renewing, your price is locked forever: $1,900 never goes up on an active license.
under a license, yes: the same library character can be licensed in other cities, always fitted differently and never in your market. that shared cost is exactly why the license is a fraction of the price. your customers will only ever see yours. if the idea still bugs you, that is what adoption and commissioning are for.
yes, while it is still open (never licensed anywhere): adopt it for $12,000 and it leaves the library forever, yours outright, everywhere. once a character is licensed in even one city, adoption closes for good, and total exclusivity means commissioning your own. we never claw a character back from anyone, in either direction.
yes, and it is a natural upgrade path. plenty of brands should rent recognition first, prove it moves the needle, then invest in an original. we make the handoff clean.
everything your business makes: social, ads, signage, vehicle wraps, your website, uniforms, stickers, and merch you give away or sell in your own business. the master files are built so print shops and sign makers can work straight from them, no designer in between.
yes, and the kit is engineered for exactly that. the 24-image ai reference pack keeps your character on-model in ai image and video tools, so you can generate your own posts whenever you want. it pairs beautifully with coveboard, our sister tool built for making content this way. prefer it done for you? that is what content drops are for.
the same studio that built your character. content drops are produced by cintrova, our parent studio, using your character's bible and identity pack, so every piece stays on-model. bigger swings, like ad campaigns and brand films, live there too.
every character goes to one business per industry, per city. checking is free, costs nothing to walk away from, and puts you at the front of the line.
get your character